Three questions are most often of interest to you:
- What is BB cream?
- Why should you prefer it, rather than a tonal cream? And is it worth it?
- How to find a cool BB?
Let's talk about all this and a little more.
BB cream is an innovative product that combines the properties of a moisturizing cream, toning agent, sun protection and cosmetic product with corrective properties.
The history of BB cream began in the 60s of the 20th century. It was developed by a female dermatologist and this development was quickly picked up by a wave of development and improvements. The cream was constantly modified, the formula was perfected so that it could meet the needs of different skin types and satisfy the desire of women in different countries for perfect makeup.
Composition of BB cream
Initially, the composition of BB creams included soothing components and the cream was used for medical purposes. However, during the transformation of BB creams from medical to decorative and care products, their composition underwent changes. Manufacturers have adapted the composition of the product at each stage of development, based on the needs of women with different requests and expectations, because everyone wants something special for their skin type. For example, Korean BB creams often contain whitening ingredients, such as arbutin, because fair skin is a sign of well-groomed and beautiful skin in Asian culture. But in Ukraine, such functions of the cream are not in demand, so they are not usually used by domestic manufacturers.
Today, the beauty industry offers BB products with various ingredients aimed at: care, fight against the signs of aging, moisturizing and retaining moisture in the skin, leveling the tone, protecting against harmful sun rays and aggressive environment.
BB creams can include:
- Hyaluronic acid, which provides intensive hydration and increases skin elasticity.
- A complex of different types of hyaluronic acid, which creates a protective barrier on the skin to prevent moisture loss, is able to stimulate collagen synthesis and improve skin structure.
- Peptides, which play an important role in restoring and strengthening the skin structure, improve elasticity and reduce the depth of wrinkles.
- Vegetable squalane, capable of smoothing wrinkles even on dehydrated skin.
- Chinese herbs with soothing and antioxidant properties improve texture and brighten skin.
Tocopheryl Acetate is a fat-soluble antioxidant also known as a type of vitamin E to protect cells from damage and premature aging.- EGF (epidermal growth factor), which stimulates cell regeneration and improves skin texture.
- Plant stem cells, which have anti-inflammatory properties and promote regeneration processes.
- Adenosine, which has pronounced antiaging properties and reduces wrinkles.
- Powder of precious stones, crystals and pearls, which create a matte effect and give the skin a natural glow.
- Flower extracts that have soothing, antioxidant and brightening properties.
- Filtrate of snail secretion that moisturizes, heals and improves skin texture.
- Jojoba oil, which regulates the water balance and protects against the harmful effects of sunlight and more.
- D-Panthenol to soothe and regenerate cells.
- Uvinul A Plus B - UV filter to create protection against ultraviolet radiation (UVB and UVA).
The composition may vary in different brands and formulas of BB creams. Therefore, before buying, you should carefully study the purpose and composition of the product.
For example, we, as manufacturers, chose the following as the main active ingredients for our BB-cream with SPF-15/PA++: Tocopheryl acetate / Complex of different types of hyaluronic acid / Vegetable squalane / Jojoba oil / D-panthenol / Uvinul A Plus B (UV filter ).
Why do you need a BB cream? Basic functions
BB cream combines the functions of a foundation cream and a skin care product.
BB's priority is skin care, not hiding defects. Although he also does an excellent job of matting and toning imperfections.
This cosmetic product has several important functions:
- Moisturizes the skin. BB cream contains ingredients that help moisturize the epidermis and maintain the hydrolipidic barrier. This is especially important for dry and dehydrated skin.
- Serves as a base for make-up. BB cream evens out skin tone and improves its texture, making it smoother and more well-groomed.
- Protects against ultraviolet radiation. Another key property of BB creams is the ability to protect against harmful sun rays that cause photoaging and pigmentation.
- Masks skin defects. BB cream perfectly creates a thin layer that hides most cosmetic imperfections of the skin, such as, for example, irritation, post-acne marks, pigmentation.
- Takes care of the skin. Cool BB creams contain active ingredients such as hyaluronic acid, antioxidants, vitamins, and plant oils or extracts that improve the condition of the skin.
BB cream is a versatile cosmetic product suitable for those looking for a lightweight product with natural tinting, moisturizing and sun protection in one bottle.
Originally, BB cream was developed as a multi-purpose product, but women chose to use it as a foundation because of its light texture, which effectively hides skin imperfections. This explains the popularity of BB creams, which provide light coverage when applied in several layers.

Differences between BB cream and other cosmetic products
Today, the assortment of cosmetic products with masking properties is impressive with its variety, which sometimes makes it difficult for women to choose. Let's briefly tell you how BB cream differs from other similar products.
BB cream (Blemish Balm Cream) is aimed at moisturizing the skin and creating a natural tone that can cover redness and small pigment spots. It has a light texture, which allows you to use it as an alternative to moisturizing cream and foundation.
CC-cream (Color Correcting) is mainly intended for the correction of color defects of the skin. Its texture is delicate, providing a pleasant "powdery" finish. The color pigments in the composition help to even out the skin tone and create an even coverage. CC cream can also have moisturizing and protective properties.
Foundation cream, like BB cream, are used to create the perfect skin tone, but they differ in composition and type of action. Tonal creams have a denser texture and a higher ability to cover imperfections, and their main purpose is to create a perfect tone.
BB cream primarily provides skin care, and masking properties take a back seat. The texture of the BB cream creates a light coverage that has a natural look.
Another difference between foundation cream and BB is the number of tones. Foundation creams have a wide selection of shades, while BB cream can be in one color option, but when applied it adapts to the natural color of the skin, giving a natural effect.
Everyone should use BB cream. This is the reason
For oily skin - ✔️
BB creams with a light texture that avoids clogging pores. So they can be chosen for daily use by owners of oily skin.
For problematic skin - ✔️
It is recommended to choose BB creams with plant extracts that help fight skin imperfections. Check the composition for the presence of de-panthenol or aloe vera, purslane or centella extract and enjoy.
For combination skin - ✔️
BB creams can provide matting properties for the T-zone and moisture for other areas of the face. They are able to narrow the pores and moisturize the skin well.
For dry skin - ✔️
BB cream contains moisturizing ingredients such as thermal water, hyaluronic acid, collagen and valuable oils. Do not be afraid of silicones, which help to soften the skin.
For sensitive skin - ✔️
BB creams with emollient and soothing ingredients such as glycerin, thermal water, panthenol, shea and grape seed oil are suitable.
For normal skin - ✔️
Pay attention to BB creams with vitamins, antioxidants and moisturizing components to improve the overall condition of the skin. BBs cope even with masking skin irregularities.
For aged skin - ✔️
Choose creams with restorative properties such as peptides, antioxidants, vitamins and hyaluronic acid. Light formulas should be preferred so as not to overload the skin.
How to choose the right tone of BB-cream
A special feature of BB cream is its ability to adapt to the natural tone of the skin. So choosing a tone is easy. The color usually changes after application: it can become lighter, darker, or have a pink or orange tint to the skin. A special feature of modern manufacturers is that a universal cream that adjusts to skin tone has been developed.
It was with such innovative development that our INLY brand impressed consumers last year. And now the Ukrainian market is proud of such an asset, and women increasingly choose BB-cream with SPF-15/PA++ for daily care.
If you still prefer manufacturers that create creams with a palette of tones, then for fair skin it is better to choose a cream one shade lighter, for dark skin look for richer shades.
It is also important for you to pay attention to the undertone. BB cream can have a warm, cool or neutral undertone. Choose a shade with an undertone that best suits your skin tone.
How to apply BB cream correctly:
The main rule is moderation. It is important to remember that BB cream cannot completely hide serious cosmetic flaws, so you should not apply it in a thick layer.
Skin preparation. First, cleanse the skin of dirt, sweat and make-up residues. Use a cleanser that is suitable for your skin type, such as a foam or gel. Then use a toner and apply your usual day cream, wait a few minutes for the product to absorb into the skin. If you have normal skin without special needs, you can try applying BB cream without day cream. Care components in BB can be enough for the whole day.
Applying BB cream. Take the required amount of the product on the wrist and spread it evenly over the face with a finger or a sponge. Pay special attention to problem areas of the skin. If you use the INLY Makeup Sponge, you can lightly wet it with water beforehand. This will make it even easier to spread the cream over the face in an even layer.
Blending Carefully spread the cream over the skin, including the neck and décolleté, if clothing allows. Make sure that the cream lays down evenly and blends with the natural shade of your skin. You definitely do not need a mask effect or visible separations.
If necessary, you can apply additional masking products on top of the BB cream, for example, concealer, and finish the makeup with Mineral Face Powder SPF 15 to give the skin a natural glow.
How to remove BB cream correctly
For a thorough cleansing of the skin, it is better to use a two-phase cleansing, for example, a cleansing balm, followed by a cleansing foam. Or micellar water and cleansing gel. This will help to effectively remove BB cream and other cosmetics from the face. Do not forget about the temperature of the water, it should be comfortable - not too hot and not too cold.
After washing, pat the skin with a soft towel. Then continue with your normal skin care routine, applying toner, serum and moisturizer and light massage.
If irritation, redness, or other adverse reactions to BB cream occur, discontinue use and consult a dermatologist or other skin care professional.